There are certain strategies for businesses to follow to increase the clinic’s clientele and financial revenue. Segmentation and target marketing play a huge role. You should study your present clientele and organize them into 3 groups.
- Clients who are the most profitable
- Clients who are average in profits
- Clients who are least profitable
You can understand the segment of the most profitable client group by working out their ages, gender and types of treatment to know what is most popular and what is bringing you the most revenue.